Book Promo 101: Learn the Basics of Book Promotion by Nikki Leigh

This review was done for one of my book by Lillian Brummet. Her details are at the bottom of the review.

Book Promo 101: Learn the Basics of Book Promotion

Only a small part of a writer’s career, no matter what genre they focus on, is the act of writing – most of the writer’s schedule is filled with record keeping, office work and marketing. The first year after a book is published is often referred to as the “honeymoon period” because this is when the authors direct contacts have been exhausted. Typically, sales drop off and the author becomes disenchanted with the thought of facing more promotion activities for a seemingly “dead” book. Sadly there are only a few in the industry that seem to understand that a marketing plan should last the life of the contract for that book, sometimes longer.

Nikki Leigh has graciously put together a series entitled Book Promo 101 and the first book of this series has just been released. This first installment is an overview of the basic process and tools that are involved in book promotion activities. The author will go into each of these tools in more detail in the upcoming books in this series. This is a great way to have a brief understanding of what each of these tools are, why they are employed and some great tips on how to avoid using them ineffectively.

There are, what looks to be more than 50 contributors to this book. Virtually every page has a contribution from authors, educators and others that are involved in the world of writing. These insiders tips are very helpful; I was impressed at the amount of comfort that is felt through reading these personal experiences. The contributors’ willingness to admit errors, discuss
emotions and share their favorite resources is refreshing.

Readers will find lists of questions for them to use to define what their needs are and how they plan to reach society with their message. Find out if you need services, such as a professional full time publicist, and learn about alternatives that are available for you to consider. There is an excellent sample conversation in the chapter dealing with bookstores that will definitely be of service to readers.

In total there 208 pages in the print book which is a generous 8 x 10 book. It contains 16 chapters along with Appendices that offer extensive lists for review sites and best selling book sites. Book Promo 101 was released in March 2008 by Write Words Inc – an imprint of Cambridge books. (The ebook is standard size 5 x 8 and over 400 pages.)

The author, Nikki Leigh, has been involved in marketing businesses, books and web design for over 15 years. She has 4 novels and 4 non-fiction business books that are available for readers to investigate through their favorite bookseller. She also runs several bogs, offers virtual book tour services to her clients and facilitates classes in character development.

ISBN#: 978-1594314985 (e-book)

ISBN#: 978-1594314698 (print)

Rating: 5-out-of-5 stars

~ Lillian Brummet: co-author of the books Trash Talk and Purple Snowflake Marketing, author of Towards Understanding; Host of both the Conscious Discussions talk radio show & the Authors Read radio program (www.brummet.ca)

For more information about Book Promo 101 - visit www.nikkileigh.com/book_promo_101.htm

NIghts in Rodanthe by Nicholas Sparks

I have to start by saying that I don't usually read "chick" books, but this book is set on the Outer Banks of North Carolina and I love that area. One of my books is set about 20 miles south of Rodanthe (Lilah and the Locket by Nikki Leigh).

I love almost anything set on or near the coast, so I had to take a look.

The story is about a mother who is worried about her daughter. The daughter recently lost her husband and she's having a hard time dealing with her life and her young children after her husband died. So, her mother feels that its time to share the details about a very special weekend she spent in Rodanthe. Although, she probably won't share every little detail.

Our heroine - Adrienne - is still hurting from her husband leaving their marriage, her and their children. She assumes that she won't find love again and the future doesn't look especially good. A friend of her's owns a bed and breakfast in Rodanthe, on the secluded Outer Banks of NC and she offers to be the hostess for a weekend when her friend has plans out of town.

There will only be one guest that weekend - an attractive man who is facing problems and a crossroads in his own life. Dr Paul Flanners is traveling to Rodanthe to meet with the husband of a patient who unexpectedly died on the table during surgery that should've been safe. An investigation revealed that he wasn't negligent, but it is still hard to face the situation and to face this woman's husband. Even though it is hard, he feels that he should respect the man's request and he travels to Rodanthe.

We learn that Dr Paul has been a dedicated doctor who worked hard to build a thriving practice, often to the point of ignoring his duties to his wife and son. He has reached a point in his life where he is rethinking previous choices, sold his home, sold his practice and is heading out of the country to work with his son in a remote area.

Both of these people are dealing with a lot in their personal lives and maybe a new friend and a new perspective is just what they need. Add an impending storm and we have the recipe for an interesting weekend.

Adrienne and Paul get along from the start and its clear that there is an attraction, but they are each hestitant to act on that attraction. After this weekend, they won't see each other again.

Shared conversation, working to prepare the house for the storm, and quiet dinners bring these two individuals closer and eventually, they stop fighting the attraction. Will it only be a couple of days of bliss? Will they see one another again? Why doesn't Adrienne's daughter know about this special man that entered her mother's life? Wil Adrienne's story help her daughter move on?

You will have to read the book to discover the answers or you can watch the new movie with Diane Ladd and Richard Gere. I was on the Outer Banks as the film crews were moving in, so I know that at least parts of the movie are filmed on location. The locale is gorgeous and I'm familiar with the house where the story takes place. I hope you enjoy your trip to Rodanthe, through the pages of the book or through the movie.


Below are some books that I personally own about the Outer Banks in case you want to learn more and my Cape Hatteras murder mystery is included :